I’m a closer. Always been a closer. Will always be a closer.

That’s what Sales Department LLC does, we close. Whether closing an appointment for a client, or the full sales process. We know how to sell. We know how to help our clients sell.

Branding/Marketing = much different than selling.

Collaborate = To work together, especially in a joint intellectual effort.

After receiving this email from a prospective client:

We are looking at doing more on a local basis as opposed to a National one. We have also just lost our sales department, if you will. We have some ideas but not sure how to get the most runway with such few folks. I'm assuming that you help folks figure out the best, most cost effective way to handle their sales and network. What do you charge to consult and help give guidance and ideas?

And this as the follow-up:

Are you available around 10:00 or so tomorrow morning?  I’m not sure what we are going to do or what product we have in mind.  What I wanted to ascertain from you was, if the managing director agrees, what your consultation fee is to help us brainstorm or give us ideas on how we get the most out of the local economy and perhaps into Denver.

We did what any sales expert would do, we called in outside forces. The force we called, Tonya, owner of Barzhini! www.barzhini.com. Tonya and I met the prospect together this morning. This is how it went:

Hello. Introductions. What are you looking for? Answer: not sure. More questions from us. Product info from them. More questions from me. More questions from Tonya. Still not sure. More questions….etc, etc, etc. The meeting was two hours long, but the results were these:

1.     Client wasn’t sure what they could do yet (money/guidance from corp.)

2.     No brand awareness

3.     No marketing campaign

4.     No familiarity with social media

Sales Department and Barzhini have their work cut out for them. But, with collaboration, we can come up with 2 or 3 different options to offer the prospective client as a whole. To get them started and on the correct path. So they know what their goals are and so do we. We will work together, all of us, to make it a success. From the initial email, to collaboration, to profitability (on all sides)

Moral of the story: don’t sell something for which you’re not an expert – get help. COLLABORATE.

CLOSE.